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Tigers Announce New Partnership

AM800-SPORTS-BASEBALL-TIGERS-COMERICA PARK-GAMING-1.12879194 AM800-SPORTS-BASEBALL-TIGERS-COMERICA PARK-GAMING (Comerica Park - Detroit (photo courtesy of @TSN_Sports via Twitter))

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The Tigers became the first Major League Baseball team to reach a deal with a sports gambling company, announcing a partnership with PointsBet

 The Detroit Tigers have become the first Major League Baseball team to reach a deal with a sports gambling company, announcing a multiyear partnership with PointsBet.

Detroit said the agreement will enhance fan engagement and game-day excitement.

Johnny Aitken, CEO of PointsBet USA, says it is the first legal sports betting operator in U.S. history to partner with a Major League Baseball franchise.

Aitken says PointsBet owns its technology environment from end to end, which allows it to be nimble on product innovation and personalized offerings.As part of the deal, PointsBet will have branding at Comerica Park and will be featured on the Detroit Tigers Radio Network.

with files from Associated Press