Cracker Barrel said late Tuesday it's returning to its old logo after critics — including President Donald Trump — protested the company's plan to modernize.
In a post on its website, Cracker Barrel said it will retain its old logo, which features an older man in overalls sitting next to a barrel and the words "Old Country Store."
The tempest over the logo began last week, when the company announced plans for a simplified design featuring only the company's name.
Lebanon, Tennessee-based Cracker Barrel made the change as part of a wider plan to modernize its restaurants and appeal to younger customers.
But many fans protested the move.
We thank our guests for sharing your voices and love for Cracker Barrel. We said we would listen, and we have. Our new logo is going away and our “Old Timer” will remain.
— Cracker Barrel (@CrackerBarrel) August 26, 2025
At Cracker Barrel, it’s always been – and always will be – about serving up delicious food, warm… pic.twitter.com/C32QMLOeq0